27 August 2021   Stadio Olimpico: Can Sports Heal the World? - By: Ramzy Baroud

26 August 2021   We Must Not Allow The Republicans To Destroy Our Basic Values - By: Alon Ben-Meir and Sam Ben-Meir


19 August 2021   Where Did We Go So Wrong In Afghanistan? - By: Alon Ben-Meir


13 August 2021   “From The River To The Sea” - By: Alon Ben-Meir

12 August 2021   Greed and Consumption: Why the World is Burning? - By: Ramzy Baroud














5 أيلول 2015   "من الأزل".. آخر كتب الراحل جونتر جراس - بقلم: المركز الألماني للإعلام (ألمانيا إنفو/ almania info)

28 July 2021

‘New Form’ of Ice Cream ‘Terrorism’: How Ben & Jerry’s has Exposed Israel’s anti-BDS Strategy

By: Ramzy Baroud
print     send by email

Ben & Jerry’s decision to suspend its operations in the occupied Palestinian West Bank is an event that is proving critical to Palestinian efforts, which ultimately aim at holding Israel accountable for its military occupation, apartheid and war crimes.

By responding to the Palestinian call for boycotting apartheid Israel, the ice cream giant has delivered a blow to Israel’s attempts at criminalizing and, ultimately, ending the global Boycott, Divestment and Sanctions (BDS) campaign.

What differentiates Ben & Jerry’s decision to abandon the ever-growing market of illegal Jewish settlements in the West Bank from previous decisions by other international corporations is the fact that the ice cream company has made it clear that its move was morally motivated. Indeed, Ben & Jerry’s did not attempt to mask or delude their decision in any way. “We believe it is inconsistent with our values for Ben & Jerry’s ice cream to be sold in the Occupied Palestinian Territory,” a statement by the Vermont, US-based company read on July 19.

Expectedly, the Israeli government was infuriated by the decision, especially as it comes after years of a well-funded, state-sponsored, global campaign to discredit, demonize and altogether outlaw the BDS movement and any similar initiatives that aimed at boycotting Israel.

For years, the Israeli government has viewed the boycott movement as a real, tangible threat. Some Israeli officials went as far as perceiving the ‘delegitimization’ resulting from the boycott campaign as the primary threat faced by Israel at the present time. Well attended conferences were held in Las Vegas, Brussels, Jerusalem and elsewhere, hundreds of millions of dollars raised, fiery speeches delivered, while politicians and ‘philanthropists’ lined up at many occasions, vowing their undying allegiance to Israel and accusing anyone who dare criticize the ‘Jewish State’ as ‘antisemitic’.

However, Israel's biggest challenge was, and remains, its near complete reliance on the support of self-serving politicians. True, those ‘friends of Israel’ can be quite helpful in formulating laws that, for example, falsely equate between criticizing Israel and antisemitism, or render the act of boycott illegal, and so on. In fact, many US states and European parliaments have bowed down to Israeli pressure to criminalize the BDS movement and its supporters, whether in the realm of business or even at the level of civil society and individuals. All of this is amounting to very little.

Additionally, Israel doubled down on its attempts to control the narrative in mainstream media, in academia and wherever the anti-Israeli occupation debate proved to be consequential. Through a Kafkaesque, and often bizarre logic, Israel and its supporters deliberately misinterpreted the IHRA definition of antisemitism, applying it at every platform where criticism of Israel or its Zionist ideology is found. The reckless Israeli dialectics was, sadly - albeit predictably - embraced by many of Israel’s Western benefactors, including US, Canada and Italy, among others.

Yet, none of this has ended or even slowed down the momentum of the Palestinian boycott movement. This fact should hardly come as a surprise, for boycott movements are fundamentally designed to circumvent governmental control and to place pressure on politicians, state and corporate apparatuses, so that they may heed the calls of civil society. Thus, the more Israel attempts to use its allies to illegalize, delegitimize and suppress dissent, the more it actually fuels it.

The above is the secret of the BDS success and Israel’s very Achilles’ heel. By ignoring the boycott campaign, the movement grows exponentially; and by fighting it, using traditional means and predictable language, it grows even faster.

In order to appreciate Tel Aviv’s unsolvable quandary, just marvel at this odd response, which was offered by top Israeli officials in response to Ben & Jerry’s decision. Israeli Prime Minister, Naftali Bennett, warned the British company that acquired Ben & Jerry’s in 2000, of “severe consequences”, threatening that Israel will take “strong action”, most likely referring to legal action.

But what was truly strange was the language used by Israeli President, Isaac Herzog, who accused Ben & Jerry’s of participating in “a new form of terrorism”, namely, “economic terrorism”. On July 21, Herzog vowed to fight “this boycott and terrorism in any form”.

Note how the Israeli response to the continued success of the Palestinian boycott movement remains confined in terms of options and language. Yet on the legal front, most attempts at indicting BDS activists have repeatedly failed, as the recent court rulings in Washington demonstrate. On the other hand, the act of accusing an ice cream company of ‘terrorism’ deserves some serious examination.

Historically, Israel has situated its anti-Palestinian propaganda war within a handful of redundant terminology, predicated on the claim that Israel is a Jewish and democratic State, the security and very existence of which is constantly being threatened by terrorists and undermined by anti-Semites.

The above mantra may have succeeded in shielding Israel from criticism and tarnishing Israel’s victims, the Palestinians. However, it is no longer a guarantor of international sympathy and solidarity. Not only is the Palestinian struggle for freedom gaining global traction, but the pro-Israeli discourse is finally discovering its limitations. By calling an ice cream company ‘terrorist’ for simply adhering to international law, Herzog has revealed the growing lack of credibility and absurdity of the official Israeli language.

But this is not the end of Israel’s problems. Regardless of whether they are branded successful or unsuccessful, all BDS campaigns are equally beneficial in the sense that each campaign kickstarts a conversation that often goes global, as we have seen repeatedly in the past. Airbnb, G4S, and SodaStream, are but a few of many such examples. Any global debate on Israel’s military occupation and apartheid is a BDS success story.

That said, there is one strategy that will surely end the BDS campaign, and that is ending the Israeli occupation, dismantling the racial system of apartheid and giving Palestinians their freedom as enshrined and protected by international law. Alas, this is the only strategy that Israeli officials are yet to consider.

* Ramzy Baroud is an author and editor of Palestine Chronicle. His latest book is The Second Palestinian Intifada: A Chronicle of a People's Struggle (Pluto Press, London). - ramzybaroud@gmail.com



Name
Email
Comment
Security Code

17 أيلول 2021   حفرة الأمل و"نفق الحرية"..! - بقلم: جواد بولس

17 أيلول 2021   لماذا ألغى الأسرى إضرابهم؟ - بقلم: شاكر فريد حسن

17 أيلول 2021   الرئيس عباس ونفتالي بينت ما بين السلام والإحتلال..! - بقلم: د.ناجي صادق شراب

17 أيلول 2021   د.حيدر عبد الشافي.. الوطني والطبيب والإنسان..! - بقلم: محسن أبو رمضان

16 أيلول 2021   عندما تعلو أخلاقهم على حريتهم..! - بقلم: راسم عبيدات

16 أيلول 2021   الأسرى.. نحو تبني آليات جديدة للمواجهة..! - بقلم: د. سنية الحسيني


16 أيلول 2021   سقوط الإسلامويين..! - بقلم: شاكر فريد حسن

15 أيلول 2021   نريد إنهاء الاحتلال..! - بقلم: د.ناجي صادق شراب

15 أيلول 2021   لا تحرفوا بوصلة النضال..! - بقلم: توفيق أبو شومر

15 أيلول 2021   الإسرائيلي وأسرى الحرية..! - بقلم: بكر أبوبكر

14 أيلول 2021   لقاء بينيت والسيسي..! - بقلم: شاكر فريد حسن

14 أيلول 2021   دروس من نموذج تحرر أسرى جلبوع..! - بقلم: هاني المصري

13 أيلول 2021   ذكرى اتفاق أوسلو..! - بقلم: شاكر فريد حسن

13 أيلول 2021   ما هي النتيجة بعد 28 عاماً على اتفاق أوسلو؟ - بقلم: فراس حج محمد



30 حزيران 2021   قصة القبر المُلوَّث في إسرائيل..! - بقلم: توفيق أبو شومر





22 اّذار 2021   الانتخابات الإسرائيلية: ظاهرها أزمة حزبية وباطنها تغيرات بنيوية..! - بقلم: المركز الفلسطيني للدراسات الإسرائيلية - مدار





27 اّذار 2011   عداد الدفع المسبق خال من المشاعر الإنسانية..!! - بقلم: محمد أبو علان

13 شباط 2011   سقط مبارك فعادت لنا الحياة - بقلم: خالد الشرقاوي

4 شباط 2011   لا مستحيل..!! - بقلم: جودت راشد الشويكي


17 أيلول 2021   صبرا لا تغادر الذاكرة..! - بقلم: د. عبد الرحيم جاموس


16 أيلول 2021   راشد حسين في دائرة الضوء من جديد..! - بقلم: فراس حج محمد

15 أيلول 2021   أرى الشرقَ..! - بقلم: د. عبد الرحيم جاموس



8 كانون ثاني 2011   "صحافة المواطن" نافذة للأشخاص ذوي الاعاقة - بقلم: صدقي موسى

10 تشرين ثاني 2010   رساله .. - بقلم: جودت راشد الشويكي

3 تشرين ثاني 2010   شخبطة صحفية - بقلم: حسناء الرنتيسي

27 تشرين أول 2010   المدلل .. - بقلم: جودت راشد الشويكي

21 تشرين أول 2010   فضفضة مواطنية - بقلم: حسناء الرنتيسي


4 اّذار 2012   الطقش


26 كانون ثاني 2012   امرأة في الجفتلك



 
 
 
top

English | الصفحة الرئيسية | كاريكاتير | صحف ومجلات | أخبار وتقارير | اّراء حرة | الإرشيف | صوتيات | صحفيون وكتاب | راسلنا

جميع الحقوق محفوظة © لشبكة  أمين الأعلامية 2021- 1996 
تصميم وتطوير شبكة أمين الأعلامية